A Day in the Life of an OBM
- Nina Reich
- Feb 5
- 2 min read
Making the decision to take the leap into entrepreneurship and become an Online Business Manager (OBM) was pivotal for me, so when I got the chance to sit down with Sarah Noked of OBM School and share my story, it felt like a full-circle moment. We had such a great chat about what it really takes to transition into this role and build a career that gives you freedom, fulfillment, and (most importantly for me) control over your time.
After years of stability in a traditional job, an unexpected shift forced me to reassess my career path. I tried to stay within the corporate world, but deep down, I knew I wanted something different—something that aligned with my talents and skillset, but most importantly, aligned with my values and the vision I had for my life.
Becoming an OBM wasn’t just a career move; it was a transformation. I talk about the challenges I faced stepping into the freelance space, the mindset shifts that helped me succeed, and how the support of the OBM School team gave me the confidence to take control of my future. Now, I help entrepreneurs and business owners streamline their operations, scale with confidence, and reclaim their time.
If you're curious about what an OBM does or considering this career path yourself, check out the OBM School or join The Confident OBM Community, and start designing the life you deserve.
Or if you're a business owner feeling overwhelmed by your day-to-day and need someone to bring strategy, structure, and systems to your business, let’s talk. To find out how I can help you scale your biz AND create the balanced life you've been dreaming of, book a discovery call today.


