Simplify, streamline & Scale.
PROFESSIONAL OBM SERVICES FOR IMPACT-DRIVEN CEOS & CREATORS
YOUR PATHWAY TO GROWTH STARTS HERE...
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You built your business to change lives.
Not drown in to-do lists.
You’re the visionary, the big-picture thinker. But somewhere between client work, managing your team, and patching together systems that almost work, you’ve become the bottleneck in your own business.
It’s time to reclaim your role as the idea generator, the growth driver, and the reason your business exists in the first place. That’s where I come in. I’m an Accredited Online Business Manager (OBM) who partners with purpose-driven entrepreneurs like you - coaches, consultants, creatives, and boutique agency owners - to bring logic, structure, and momentum to the chaos and stress of scaling.
From the Corporate Hustle to Building a Business with Purpose
I didn’t set out to become an Online Business Manager. After years in the corporate world, working on global ad campaigns, managing strategic partnerships, and wrangling spreadsheets, deadlines, and teams, I found myself at a career crossroads. The 9-to-5 grind no longer fit. But what did fit? Building something of my own that made a difference and gave me the freedom to live life on my terms.
When I discovered the OBM role, it was like everything clicked. It tapped into my zone of genius: strategy, systems, problem-solving, and supporting bold, brilliant founders behind the scenes.
My Why: Partnerships, Strategy & Results
Today, I work with purpose-led entrepreneurs across the globe, people with big missions, creative energy, and a desire to scale while maintaining a balanced life. I get to be part of their journey, helping them reclaim their time, uplevel their operations, and lead with confidence.
And yes, I’m still fueled by coffee, spreadsheets, and the occasional happy dance when a client hits a major milestone.
An adventurer and a homebody (I have no middle ground), but always a lover of dogs.
WHAT I BRING TO THE TABLE (AKA WHAT MAKES ME DIFFERENT)
I’m not here to just manage your to-do list. I’m here to be your strategic partner, your second brain, your systems whisperer, and behind-the-scenes driver of momentum.
Here's how I support my clients:
OBM Services for Scaling Entrepreneurs
Business Systems Setup & Optimization
Streamline your tech stack, eliminate manual tasks, and create automations that save time and sanity. (Yes, I’m a Dubsado expert. Also fluent in Google Workspace, ClickUp, Trello, Mailerlite, Zapier, and more.)
Client Onboarding & CRM Strategy
Custom CRM builds and workflows that create seamless client experiences so nothing falls through the cracks again.
Team & Project Management
Let’s get your team aligned and empowered, and your projects moving forward without you needing to micromanage.
Metrics & KPIs
We track what matters, so you can lead with data, not guesswork.
Marketing Strategy Input
With a background in advertising and media, I also bring a sharp eye for brand alignment and marketing strategy.
Nina’s ability to adapt to dynamic situations while maintaining a high level of professionalism created an atmosphere where both speakers and attendees felt supported and engaged. Her meticulous attention to detail and proactive problem-solving were key factors in the overall success of Nomad Week. I extend my deepest gratitude to Nina for her outstanding service and commitment. Her contributions have left a lasting impact, and her dedication to excellence is truly commendable.
Andrea, Founder
MY PROCESS:
IT STARTS WITH STRATEGY
Every client journey begins with a Breakthrough Strategy Session - a 90-minute deep dive into your goals, systems, team, and operations. From there, I deliver a tailored 90-day plan that becomes our roadmap for working together.
This is where we:
Clarify your next big business goals
Audit your current systems, processes, and team dynamics
Pinpoint what’s working, what’s not, and what needs to change
Build a realistic, strategic action plan to move you forward
STRAIGHT TALK & SMART STRATEGIES
WHO I WORK
BEST WITH
I partner with entrepreneurs who are:
Growth-minded and strategic, not stuck in hustle mode
Ready to invest in building a business that’s scalable and sustainable
Looking for a partner, not an assistant — someone who can anticipate, advise, and act
Transparent, collaborative, and open to change
If that sounds like you? We’ll make a great team.
